3 Reasons Why You Should View SEO as a Long Term Investment

Search engine optimization (SEO) can be a confusing point of discussion for a wide variety of business owners, especially if you are unfamiliar with the technical intricacies behind it! You may think that you can get a one-time SEO audit done on your website to improve its rankings, but in reality, it takes a series […]

3 Social Media Marketing Trends You Can Implement For Your Business Heading Into 2024

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Since social media marketing became a popular and widely utilized marketing strategy for businesses, trends and methods behind social media continue to change year to year! In 2023, there were numerous social media marketing strategies and trends that emerged, which allowed businesses and companies all over the U.S. to leverage a wide variety of platforms […]

Using Backlinks in SEO: What are Backlinks and How Should You Use Them?

Using Backlinks in SEO: What are Backlinks and How Should You Use Them?

When speaking with a Search Engine Optimization (SEO) specialist, they will likely throw numerous terms of technical jargon your way when making recommendations for getting your website’s rankings up. Here at Alexa Media Solutions, we believe its important for business owners to have a more broad understanding of the intricacies behind their SEO. A great […]

On-Page SEO vs Technical SEO

On-Page SEO vs Technical SEO

Search Engine Optimization (SEO) can be a pretty tricky concept to wrap your head around if you’re not a digital marketing specialist or just simply unfamiliar with the entirety of SEO. Generally speaking, Search Engine Optimization is broken into two main categories: On-Page SEO and Technical SEO. Here at Alexa Media Solutions, we feel that […]

The Dangers of Cheap, 1-Time SEO Services

The Dangers of Cheap, 1-Time SEO Services

SEO can be a fairly complicated concept for a large majority of business owners looking to prioritize their digital marketing efforts. When the time comes to pick a resource for improved SEO, these owners can oftentimes find themselves getting presented with numerous different SEO experts ranging from freelancers to professionals at digital marketing agencies. During […]

Taking a Dive Into Keyword Density

Taking a Dive Into Keyword Density

Keyword density has been a staple of effective SEO for years! It is better known as the ratio of words to total number of words in an article or page that determine its relevance to search engines. The more keywords a page contains, the better chance it has at ranking higher in search engine results […]